What this tool does
The Geocoder converts between addresses and geographic coordinates in your Airtable records. Run it to enrich location data, enable distance calculations, or plot records on a map.- Forward geocoding: Address text → latitude and longitude
- Reverse geocoding: Latitude and longitude → formatted address
Settings reference
Source
| Setting | Description |
|---|---|
| Source table | The table with records to geocode. |
| Mode | Forward (Address → Coordinates) or Reverse (Coordinates → Address). |
Forward mode fields
| Setting | Description |
|---|---|
| Address field | A text or Formula field containing the address to geocode. |
| Latitude output | A Number field for the latitude result. |
| Longitude output | A Number field for the longitude result. |
Reverse mode fields
| Setting | Description |
|---|---|
| Latitude input | A Number field containing the latitude. |
| Longitude input | A Number field containing the longitude. |
| Address output | A text field for the formatted address result. |
API configuration
| Setting | Description |
|---|---|
| Use your own Google Maps API key | Without your own key, processing is limited to 100 records per run. |
| Google Maps API key | Your Geocoding API key. Only shown when using your own key. |
Handling
| Setting | Description |
|---|---|
| Skip empty fields | Skip records with blank source fields. |
| Overwrite existing output | Write results even when output fields already have values. |
Preview
The Geocoder has a preview panel. Run a preview to see a sample of addresses and their geocoded coordinates (or vice versa) before committing the full run.API key and limits
Without a Google Maps API key, the tool is limited to 100 records per run. Add your own Geocoding API key to remove this limit. To get a Google Maps API key:- Go to Google Cloud Console
- Enable the Geocoding API
- Create an API key with Geocoding API access
- Paste the key into the Geocoder tool settings
Common questions
How accurate is the geocoding?
How accurate is the geocoding?
Google Maps geocoding produces accurate results for well-formatted addresses. Vague or incomplete addresses may return approximate results or fail entirely.
What format should addresses be in?
What format should addresses be in?
Full addresses work best: street number, street name, city, state/province, postal code, country. The more complete, the more accurate the result.
Can I use the output coordinates with the Distance Calculator?
Can I use the output coordinates with the Distance Calculator?
Yes. Geocode your addresses first, then use the resulting latitude and longitude fields as inputs for the Distance Calculator tool.
Does Filla store any of my location data?
Does Filla store any of my location data?
No. Geocoding requests are sent to the Google Maps API and results are written directly to your Airtable fields. Filla does not store geocoding results separately.