Pricing

Build anything. Pay for what you process.

Every tool is unlimited on every plan. You only pay based on the records Filla processes for you.

Save up to 25%

FREE

Free forever. No credit card.

Prove it connects to your Airtable base.

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1 published form
20 submissions
Airtable create and edit record
All Airtable field types
Conditional logic and multi-step forms
Filla branding

Form pauses at limit. No surprise charges.

STARTER

$19$15/mo

billed annually

For individuals and freelancers.

Get Started

2,500 submissions
3 published forms
3 active workflow automations
5 document templates
All 50+ Airtable field types
Filla branding

Overages

$8 per 1,000 extra records

Usage alerts at 80% and 100%

Full feature comparison.

Every tool is included on every plan. Plans differ by usage, team seats, and branding.

Feature	Free	Starter	Most PopularPro	Business
Form Builder
Unlimited formsCreate as many forms as you need on any plan.
All 50+ Airtable field typesText, email, phone, number, currency, date, select, checkbox, attachments, linked records, collaborators, rating, barcode, rich text, and every computed field.
Multi-step formsSplit long forms into multiple pages with a progress bar.
Conditional field visibilityShow or hide fields based on previous answers using AND/OR logic.
Conditional page visibilitySkip entire pages based on conditions so respondents only see relevant steps.
Conditional read-only fieldsLock fields dynamically when specific conditions are true.
Section groupsGroup related fields under collapsible headers.
Text blocksAdd rich formatted text with variable interpolation anywhere on the form.
Image widgetsDisplay images inline on your form pages.
Embed widgetsEmbed YouTube, Vimeo, Loom, Google Maps, or Calendly inline.
Field Types & Settings
Placeholder & default valuesPre-fill fields with static or dynamic values. Supports variable references.
Validation rulesCustom validation with error messages. E.g., "Amount must be greater than 0".
Duplicate rejectionPrevent duplicate values by checking against existing Airtable records.
Address autocompleteGoogle Maps-powered address suggestions on text fields.
Email verification (OTP)Send a one-time code to verify the respondent owns the email address.
Block disposable emailsReject temporary/throwaway email providers like Mailinator.
Block free email providersOnly allow business/custom domain emails.
Email typo detectionSuggest corrections for common domain misspellings (e.g., gmai.com → gmail.com).
Phone validationCountry selector, format validation, and auto-detect country from location.
Masked inputHide typed characters for PINs, access codes, or sensitive data.
Min/max values & charactersSet minimum and maximum limits on number and text inputs.
Randomized option orderShuffle select options per respondent to reduce order bias.
"Other" option for selectsLet respondents enter a custom value not in the dropdown list.
Date range restrictionsDisable past/future dates, set min/max date boundaries.
Auto-fill today's datePre-fill a date field with the current date on form load.
File type restrictionsRestrict uploads by category (images, documents, etc.) or specific extensions.
Max file size & countLimit individual file size and total number of uploads.
Linked Records
Linked record pickerSearch, select, and link existing records from related Airtable tables.
Child forms (create new linked records)Open a modal form to create a new linked record inline.
Edit existing linked recordsEdit fields on already-linked records directly from the form.
Linked record filtersFilter which records appear in the picker based on field values.
Min/max linked record countControl how many linked records can be selected.
Widgets
Signature captureHandwritten (draw) or typed signature pad. Saved to an Airtable attachment field.
Location capture (GPS)Capture the respondent's geographic coordinates via browser location.
Comments feedDisplay a threaded comments feed on edit forms.
Download PDFLet respondents download a PDF of their submission. Supports auto-generated, document template, or fillable PDF modes.
Submit another response buttonAdd a button on the thank you page to let respondents submit again.
Pages & Navigation
Login pagesGate forms with lookup, email, or password verification. Respondents identify themselves before proceeding.
Review pageSummary page where respondents review all answers before submitting.
Custom thank you pageConfigure the confirmation page with custom title, description, and widgets.
Redirect after submissionRedirect to a custom URL after submission. Supports variable text for dynamic URLs.
Reload form after submissionAutomatically reload the form for another submission.
Appearance & Branding
Custom logoUpload your logo to display on the form.
Custom faviconSet a custom browser tab icon for your form.
Header imageDisplay an image as a header, sidebar, or full background.
Accent colorCustomize the color of buttons and progress bar.
Open Graph / social previewCustom title, description, and thumbnail for link previews on Slack, LinkedIn, and Twitter.
Filla branding removedRemove the "Powered by Filla" badge from your forms.
Custom domainServe forms from your own domain (e.g., forms.yourcompany.com).
White-label brandingFully branded experience with your logo, colors, and favicon. No Filla references.
Sharing & Distribution
Shareable linkGenerate a unique URL to share your form.
QR code generationGenerate a QR code that links to your form.
Embed (inline, popup, fullscreen, slide-in)Four embed modes for your website. Copy-paste embed code.
URL pre-fillingPre-fill form fields via URL parameters.
UTM parameter captureAutomatically capture campaign data from UTM parameters.
IP address captureOptionally record the respondent's IP address.
Access Controls
Response limitAutomatically close the form after a set number of submissions.
Open/close date schedulingSchedule when the form starts and stops accepting responses.
Duplicate submission preventionBlock the same person from submitting more than once.
Custom closed messagesCustomize the message respondents see when the form is unavailable.
Analytics & Submissions
Form analyticsTrack views, completions, and completion rate over 7/30/90 day periods.
Submission managementView, search, and manage all form responses.
Confirmation emailsSend a branded confirmation email to respondents after submission.
Submission notificationsNotify your team via email when someone submits.

ROI calculator

Calculate your savings.

Select the tools you currently pay for separately.

Form builderStandalone form tool

$49/mo

Middleware / automationWorkflow automation platform

$29/mo

Document generatorPDF & document tool

$20/mo

Bulk email senderEmail outreach tool

$39/mo

Data processorRecord processing tool

$15/mo

Your current stack$98/mo

Filla Pro$40/mo

You save$58/mo

Build anything. Pay for what you process.

Full feature comparison.

Calculate your savings.

Frequently Asked Questions

Do I need to manually map Airtable fields?

Can I update existing Airtable records, or only create new ones?

What Airtable field types do you support?

Is Filla free?

How do I share my form?