"350 5th Ave" Becomes 40.7484, -73.9857
Event attendee submits their address. The Geocoder returns lat/long, zip code, and a standardized address, all saved to the record. Plot on maps, calculate distances, filter by region. No API key juggling.
350 5th Ave, New York, NY
1600 Amphitheatre Pkwy, CA
10 Downing St, London
Champs-Elysees, Paris
You've been here before
Field Operations Manager
You have 500 addresses in Airtable but no coordinates. Plotting them on a map means copy-pasting each one into Google Maps.
Logistics Coordinator
Delivery routes need lat/long. You export addresses, geocode them in a spreadsheet, then re-import. Every week.
Real Estate Analyst
Property listings from different sources have inconsistent address formats. Some have coordinates, most don't. Standardizing takes forever.
One tool, four superpowers
Forward geocoding
Convert street addresses to latitude and longitude coordinates. Handles partial addresses, city+state, and ZIP codes.
Reverse geocoding
Convert coordinates to street addresses. Drop a pin on a map, get a full address back.
Address standardization
Normalize address components: street, city, state, ZIP, country. Fix abbreviations and fill in missing parts.
Multi-field output
Save latitude, longitude, formatted address, city, state, ZIP, and country to separate fields on the same record.
Up and running in minutes
Select the address field
Choose the text field containing addresses. Can be a single field or separate street/city/state/ZIP fields.
Map output fields
Choose where to save results: latitude, longitude, formatted address, and individual components (city, state, ZIP).
Configure options
Set the country bias for ambiguous addresses. Choose forward or reverse geocoding mode.
Activate
Enable the geocoder. Every form submission with an address is automatically geocoded and fields are populated.
Power features when you need them
AGeocoding modes
- Forward: address to coordinates
- Reverse: coordinates to address
- Batch geocode existing records
- Auto-detect mode based on input
BOutput options
- Latitude and longitude as separate numbers
- Combined coordinate string
- Standardized full address
- Individual components (city, state, ZIP)
CAccuracy
- Confidence score saved to record
- Country bias for ambiguous addresses
- Partial match handling
- Multiple result selection
Frequently asked questions
How accurate is the geocoding?
Rooftop-level accuracy for full street addresses. City-center accuracy for partial addresses or ZIP codes only. A confidence score is saved with every result.
Does it work with international addresses?
Yes. Supports addresses in most countries. Set a country bias for better results when addresses are ambiguous.
Is there a rate limit?
Included in your Filla plan with generous limits. Batch geocoding of existing records processes at about 10 records per second.
Can I geocode multiple address fields on one record?
Yes. Set up separate geocoder instances for different address fields, like home address and work address.
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